Social Growth
Social Media Management for Real Estate Brands
Social media management for real estate means a calendar matched to your project milestones and replies that go out the same day. From ₹5,999/month we plan, post and handle comments and DMs so enquiries actually reach your sales team.
What we manage every month
From ₹5,999/month we run your Instagram and Facebook end to end. That includes a monthly content calendar matched to your project milestones, posting three to five times a week, story coverage for site visits and events, and daily handling of comments and DMs during working hours. Genuine enquiries are routed to your sales team on WhatsApp with the conversation's context attached. Negative comments are flagged for your review rather than deleted silently, and replies keep a tone consistent with your brand. Each month you get a plain-language report: reach, follower growth, enquiries routed and the best-performing posts.
A content calendar built around launches
A real estate page has quiet months and launch months, and the calendar reflects that. Before a launch we build anticipation with teaser creatives, location highlights and construction updates. During launch week, daily posts cover configuration, price reveal, site-visit bookings and RERA details. Afterwards the calendar shifts to buyer-education content: home-loan documents, stamp duty and registration explainers, carpet-area versus built-up-area comparisons — the things Maharashtra buyers actually search for. Festival posts and locality news fill the gaps. You approve the calendar a week before each month starts, with room for same-week additions when inventory or pricing changes.
DM and comment handling that converts
Most property enquiries on Instagram arrive as a one-word DM: 'price?'. Speed decides whether it becomes a lead. We reply within working hours with a specific question — budget and preferred configuration — and move the chat to WhatsApp where your team closes. Repeat questions get saved replies so answers stay accurate and fast. We maintain a simple sheet of every enquiry routed, with date, platform and requirement, which doubles as your source-wise lead record. Enquiries that go quiet get one polite follow-up. Combined with our creatives plan, this keeps your page converting instead of just posting into the void.
Reporting and the working arrangement
Each month you receive a one-page report: posts published, reach and engagement, enquiries routed to sales, and the focus of next month's calendar. No vanity-metric padding — enquiries matter more than likes, and the report is written that way. We work month-to-month with no lock-in contract; a 30-day notice pauses service. Kickoff takes a week: a page audit, brand kit confirmation, a scan of nearby builders' pages, and the first calendar for approval. Pricing starts at ₹5,999/month for one project brand; additional projects or regional-language content are add-ons. Support runs six days a week from Nallasopara over WhatsApp and calls.
Frequently Asked Questions
From ₹5,999/month: a monthly content calendar aligned to your project milestones, three to five posts per week on Instagram and Facebook, story coverage for site visits and events, and daily comment and DM handling during working hours. Genuine enquiries get routed to your sales team on WhatsApp. You receive a monthly report covering reach, enquiries routed and top posts.